From the category archives:

Lead Generation

Where Should Education Portals Get Their Leads?

by Max Lishansky on April 21, 2011

A frequent dilemma I hear education portals have is not knowing what the best traffic channels are to generate quality leads. They either don’t want to upset their lead buyers [...]

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EduDirectResponse is a firm believer in optimizing statistics to increase conversion rates at all levels of the lead generation funnel. In order to do this successfully a company must either [...]

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Lead Buyer Network Relaunches As A Forum

by Max Lishansky on September 20, 2010

Forums and blogs are some of the best places to get information when you run any type of internet related business. With things changing as quickly as they do online, [...]

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Thumbnail image for Research Study on For-Profit College Leads Released

Research Study on For-Profit College Leads Released

by Max Lishansky on August 11, 2010

Upon completing a 4 month study about the demographics and informational preferences of education leads (people who signed up to receive more information from online for-profit colleges), we have analyzed [...]

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Quinstreet Mentioned as Good Target for Yahoo!

by Max Lishansky on August 4, 2010

In an interesting article by Motley Fool written a few days ago they mention QuinStreet as being a good potential buy-out target for Yahoo!. It has become industry chatter that [...]

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There has been a large, visible shift recently in the marketing of for-profit colleges that has resulted in several interesting observations. The perfect storm began when (1) the recession started; [...]

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